Some things deserve (and need) to be digitalised, modernised and brought up to speed in our social media-saturated world.
Some things don't. This is one of them.
Birds Eye will be hoping it is onto a #winner with its new frozen potato shapes for the social media generation. Mashtags roll out next month to retailers including Asda, Sainsbury’s and Tesco (rsp: £1.75) and come in five shapes: a hashtag, @ sign, asterisk and two emoticons.
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I'm look forward to giving this a go. The gap between the learning-to-code apps and the actually-coding apps is pretty big at the...
